Category: WordPress for Business
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How to Increase Conversion Rates with Effective Squeeze Pages
Generate qualified leads. Increase conversions. Drive revenue. These three initiatives are at the top of every digital marketer’s to-do list. They’re also incredibly difficult to achieve. Generating leads is so difficult, in fact, that 65% of marketers say its the single biggest challenge they face (according to HubSpot’s 2016 report). If you’re like these marketers…
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Customer Happiness in the Age of Automation
To never disappoint your customers might be impossible, but it’s a goal well worth pursuing in my book. Lapses will inevitably set you back, but the real fault is to leave the customer at a loss when things go south. At Pagely, customer happiness starts with getting the basics right. That means zero robots sending…
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5 Key Elements of a Successful Enterprise WordPress Site
From generating qualified leads to boosting SERP rankings, a successful enterprise WordPress site must achieve a balance between driving sales and generating brand awareness. For corporations that want to take advantage of all WordPress has to offer, there are a handful of questions that typically come to mind. Will WordPress scale to meet our needs?…
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Extreme Ownership Principles in Practice
I recently finished reading a book called Extreme Ownership. It’s a business book by two Navy SEALs who led the most highly-decorated combat units in the Iraq War in which they share key battlefield lessons, distill them into core principles and map them to specific business scenarios to show how they apply in the boardroom.…
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Managed WordPress Hosting is 7 years old.
7 years ago this month, Pagely launched as a service that aimed to smooth and eliminate some of the technical hurdles of launching and hosting a WordPress powered site. It was a brand new category at the time, and now Managed WordPress Hosting is a ubiquitous channel within the broader Hosting industry. Estimates paint just…
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Productivity Hacks with RescueTime
Even the most productive workers fall victim to procrastination, and while the occasional visit to Facebook may not cause you to miss a deadline, you could find those lost minutes adding up to a lot of wasted time. Since entrepreneurs and business owners know that time is money, squandering your work hours can mean less…
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The Art of Capturing and Utilizing Net Promoter Score Data
Introduced in 2003 by management consulting firm Bain & Company, NPS stands for Net Promoter Score — a method for measuring the loyalty of each individual customer and gathering valuable feedback. If you are struggling to find a simple method for measuring the overall happiness and loyalty of your customers, the NPS may be just…
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Bulletproof: Configuring Your Site For Zero Downtime
The lights may be out, but that shouldn’t mean no one is home. Website downtime can be truly frustrating for both your business and customers. It can break a line of communication, leave both parties in the dark and has the potential to impact your brand and your business in a variety of ways. If…
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Create Not Solutions But Systems That Solve
There was a brilliant computer game back in the day for Apple ][+ called “Robot Odyssey.” It was my first exposure to programming and the notion that instead of solving puzzles, you could build robots to solve puzzles on your behalf (and you could even build robots to build robots… 10-year-old mind blown…). This became…
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Managed WordPress Hosting Reviews Roundup | Review of Pagely Reviews
One of the most challenging aspects of choosing a managed WordPress hosting company can be culling through all the different conflicting reviews out there and trying to make sense of all the tests and claims. There are a number of sites out there that are purely in the game of driving traffic via SEO tricks,…