Category: Uncategorized

  • A Guide to Remarketing for Higher Ed

    We all know the drill: Prospective students spend months painstakingly deliberating over which college they want to go to, visiting the websites of potential schools, and weighing up the pros and cons. For prospective students, college websites are a fantastic resource packed with information about everything from course information to financial aid. But if you’re…

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  • Advanced CSS: 5 New Methods That You Might Not Know About

    CSS is a great way for web developers to keep style and content separate. You can use it for things like styling block quotes in WordPress, but it can also be so much more than that. In this article, we’ll take a look at five things you can do with advanced CSS that you may…

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  • The Ultimate WooCommerce Guide

    eCommerce integration has been growing in popularity steadily over the course of the past few years. More and more businesses are now selling online, whether or not their core business is eComm. Big enterprises, smaller businesses and even home-based entrepreneurs are making use of WooCommerce to create eCommerce stores and sell online within minutes. So…

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  • Online & Distance Learning in Higher Education – Tips for Success & Best Practices

    Higher education online learning and distance learning have been on the rise for some time. According to the Digital Learning Compass: Distance Education Enrollment Report 2017, distance learning continued its annual growth trend. In the fall of 2015 more than 6 million students took at least one distance course, a 3.9% increase from the previous…

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  • Popup Plugins and Why Your WordPress Site Needs One

    In this post I’ll walk you through the most useful types of popups, which popup plugins to use on WordPress and all the reasons why you should get a popup on your site (despite the bad rap they sometimes get). Popups, when done poorly, are annoying, interfere with user experience and can leave visitors with…

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  • Web Accessibility Plugins for WordPress Users

    In a “first-of-its-kind” trial, Florida-based retail chain, Winn-Dixie, was recently found guilty of violating a blind man’s rights for not maintaining an accessible website. Web accessibility cases are common these days as the divide between physical and online business tightens, but this particular dispute is significant for a few reasons. It’s the first known federal…

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  • How to Use Google Analytics for WordPress

    Using Google Analytics for WordPress helps you understand how visitors interact with your site and content. Google Analytics is a free web analytics service that allows you to track traffic, behavior, conversions and more on your website. In this post, you’ll learn how to set up Google Analytics in the WordPress dashboard. Also, you’ll get…

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  • Tips for Higher Education Marketing to Millennials

    Gone are the days when higher education marketing could rely on glossy brochures and academic reputation to attract new students. Millennials have learned from college dropouts like Oprah Winfrey and Mark Zuckerberg that a degree isn’t your only path towards success or landing a well-paid job in modern industries where relevant skills and experience trump…

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  • Holler Box Review – The Friendly WordPress Popup Plugin

    Have you noticed how frustrating it can be to browse some websites nowadays? It seems like every day sites get more and more aggressive with opt-ins, overlays, and more. Enter, Holler Box… In a world of lightbox popups and full-screen overlays, Holler Box is a popup plugin that’s a breath of fresh air. Holler Box…

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  • How to Build Your Own WordPress Wiki

    Whether it’s product information, employee guidelines, or how-to’s, businesses tend to create information in droves. Before long however, the need to store that information in a spot where your customers, partners, and employees can get to it becomes an imperative. That’s where a WordPress wiki comes in. In this post we’ll highlight the value a…

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